Clifton Inn

project:

half page magazine advertisement for C-Ville Weddings (Summer 2013)

I was comissioned to design this ad for Clifton Inn to promote them as a local and destination wedding venue. Using signature elements Clifton is best known for, such as the stripes and forest green font, my goal was to highlight the tradition and luxury of the brand through simplicity.

Clifton didn't want the ad to be cluttered with wordy text, but rather let the beauty of their venue speak for itself. They provided all of the photos but requested that I add a blue sky to the main image (which originally had a white sky) to achieve a more natural look.